In turbulent times, with so many doubts about our collective future, creativity has to rule our decisions.
At Renova, we always look forward. We dream and we work hard to change, to transform, and to adopt new strategies.
That’s the brand challenge for the newest edition of Lisbon Fashion week. People are invited to scan a QR code with a smartphone and share their dreams or desires.
Specially designed for those who seek the best and most exclusive items, Renova has created a unique piece: a perfectly cubic gold box – 10x10x10 cm – with a logo plate carrying 148 encrusted diamonds. The jewel was entirely hand made by traditional Lisbon jewellers, in Rua do Ouro (Gold Street), a downtown area specialized in gold craftsmanship for centuries.
The “GoldBoX” has been created together with a limited series of the first “diamond rolls” of the brand (1.000 numbered pieces), and to celebrate the first million black toilet rolls sold.
The jewel was exhibited during the most famous fashion event in Lisbon (ModaLx, May 2007).